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Néo-marketing du sport: regards croisés entre Europe et Amérique du Nord
Michel Desbordes
and
André Richelieu
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Management & sport, De Boeck
01/01/2011
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Title
Néo-marketing du sport
Creators
Michel Desbordes (Author)
André Richelieu (Author)
Creators - without role
Michel Desbordes
André Richelieu
Series
Management & sport
Publisher
De Boeck; Bruxelles
Format
1 vol. (185 p.); ill., couv. ill. en coul.; 24 cm
Number of pages
1 vol. (185 p.); ill., couv. ill. en coul.; 24 cm
Identifiers
978-2-8041-6289-4; 9917316909453
Academic Unit
emlyon business school
Language
French
Resource Type
Book
Local Fields
36688
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