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- Title
- Strategies for international industrial marketing
- Contributors
- Peter W. Turnbull (Editor)Jean-Paul Valla (Editor)
- Contributors - without role
- Peter W. TurnbullJean-Paul Valla
- Publisher
- Croom Helm; London
- Format
- 310 p; 22 cm
- Number of pages
- 310 p; 22 cm
- Identifiers
- 0-7099-2494-1; 9917760509453
- Academic Unit
- emlyon business school
- Language
- English
- Resource Type
- Book
- Local Fields
- 15276