Metrics
1 Record Views
- Title
- En banks erfaring med design og implementering af et CRM-program
- Creators
- Michael Antioco (Author)Adam Lindgreen (Author)
- Contributors
- J. J. Elling (Editor)B. Jorgensen (Editor)Adam Lindgreen (Editor)
- Creators - without role
- Michael AntiocoAdam Lindgreen
- Contributors - without role
- J. J. EllingB. JorgensenAdam Lindgreen
- Publication Details
- Loyalitetsudvikling, pp.7.9.1-7.9.2
- Publisher
- Børsen Forum; Copenhague
- Format
- 7.9.1-7.9.2
- Identifiers
- 9917650109453
- Academic Unit
- emlyon business school
- Language
- Danish
- Resource Type
- Book chapter
- Local Fields
- 89128