Il ruolo del Digital Marketing

Book chapter

Margherita Pagani

Marketing: Il management orientato al mercato, pp.395-411

Hoepli

01/12/2013

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Title: Il ruolo del Digital Marketing
Creators: Margherita Pagani (Author)
Contributors: Alberto Mattiacci (Editor)
Alberto Pastore (Editor)
Creators - without role: Margherita Pagani
Contributors - without role: Alberto Mattiacci
Alberto Pastore
Publication Details: Marketing: Il management orientato al mercato, pp.395-411
Publisher: Hoepli; Milano
Format: 395-411 P.
Identifiers: 9917985509453
Academic Unit: emlyon business school
Language: Italian
Resource Type: Book chapter
Local Fields: 97295