Innovation Reputation as a Source of Competitive Advantage – Rating, Ranking, Reality. [German Title: Innovationsreputation als Quelle von Wettbewerbsvorteilen – Rating, Ranking, Realität?]: Rating, Ranking, Realität?

Book chapter

Christiane Prange and Karl Zehetner

Immaterielle Vermögenswerte: Handbuch der intangible Assets, pp.483-498

Erich Schmidt

01/11/2005

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Title: Innovation Reputation as a Source of Competitive Advantage – Rating, Ranking, Reality. [German Title: Innovationsreputation als Quelle von Wettbewerbsvorteilen – Rating, Ranking, Realität?]
Creators: Christiane Prange (Author)
Karl Zehetner (Author)
Contributors: Kurt Matzler (Editor)
Hans H. Hinterhuber (Editor)
Birgit Renzl (Editor)
Sandra Rothenberger (Editor)
Creators - without role: Christiane Prange
Karl Zehetner
Contributors - without role: Kurt Matzler
Hans H. Hinterhuber
Birgit Renzl
Sandra Rothenberger
Publication Details: Immaterielle Vermögenswerte: Handbuch der intangible Assets, pp.483-498
Publisher: Erich Schmidt; Berlin
Format: 483-498 P.
Identifiers: 9917739509453
Academic Unit: emlyon business school
Language: German
Resource Type: Book chapter
Local Fields: 91203