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Service companies: the importance of the staff learning process in the diversification process
Éric Vogler
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Advances in Services Marketing, pp.133-153
Gabler
01/01/1997
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Title
Service companies
Creators
Éric Vogler (Author)
Contributors
Hans Muhlbacher (Editor)
Jean-Paul Flipo (Editor)
Publication Details
Advances in Services Marketing, pp.133-153
Publisher
Gabler; Wiesbaden
Format
133-153 P.
Identifiers
9917396209453
Academic Unit
Department of Strategy & Organization
Language
English
Resource Type
Book chapter
Local Fields
91068
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