Logo image
International Strategy at Bentex: Does one size fit all?
Teaching case study

International Strategy at Bentex: Does one size fit all?

Rhoda Davidson
emlyon business school
01/01/2019

Abstract

International Strategy
John Chapman, management board member at Bentex, studied the proposed restructuring plan, and a knot began to form in his stomach. He knew that he had supported putting in place a common operating model across divisions and geographies, but this was going too far. If this plan were to go forward, how could a Divisional Managing Director (MD) ever deliver on his growth and profit goals? There would be so little management authority remaining for MDs, not to mention job prestige.
pdf
International Strategy at Bentex
Restricted Access

Metrics

22 Record Views

Details

Logo image