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A Framework to Support Value Co-creation in PSS Development
Conference paper

A Framework to Support Value Co-creation in PSS Development

Martha Orellano, Xavier Boucher, Gilles Neubert and Anne Coulon
IFIP, International Federation for Information Processing
Advances in Production Management Systems (APMS) International Conference (Novi Sad, Serbia, 30/08/2020–03/09/2020)
25/08/2020

Abstract

Value co-creation PSS development Customer value
The design of innovative offers involves deep collaboration between the provider and the customer to create higher value than in traditional offers. Product-Service Systems (PSS) are bundles of products and services and constitute innovative offers designed to fit complex customer needs. The academic literature on PSS development has a strong focus on the provider perspective, and only a few works address customer involvement in the process of value co-creation. This paper proposes a methodological framework composed of a customer view and a provider view, highlighting the interface between them, in which value co-creation takes place. The proposed framework aims at supporting the collaboration process between the customer and the provider during the entire PSS development. The framework has been built within a R&D project in a French company called Vibratec.
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