Developing new products in uncertain contexts: Contribution to the flexibility vs commitment debate

Conference paper

Philippe Silberzahn and Sihem Ben Mahmoud Jouini

EIASM, European Institute for Advanced Studies in Management

International Product Development Management Conference, 18th (Delft, The Netherlands, 05/06/2011–07/06/2011)

01/06/2011

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Title: Developing new products in uncertain contexts
Creators: Philippe Silberzahn (Author)
Sihem Ben Mahmoud Jouini (Author)
Creators - without role: Philippe Silberzahn
Sihem Ben Mahmoud Jouini
Conference: International Product Development Management Conference, 18th (Delft, The Netherlands, 05/06/2011–07/06/2011)
Publisher: EIASM, European Institute for Advanced Studies in Management
Identifiers: 9917361209453
Academic Unit: emlyon business school
Language: English
Resource Type: Conference paper
Local Fields: 85569