Lead users as heavyweight project managers: the software and the biotech cases

Conference paper

François Scheid and Florence Charue-Duboc

NFF, Nordic Academy of Management

Nordic Academy of Management Conference, 21st (Stockholm, Sweden, 20/08/2011–24/08/2011)

01/08/2011

Metrics

13 Record Views

Title: Lead users as heavyweight project managers
Creators: François Scheid (Author)
Florence Charue-Duboc (Author)
Conference: Nordic Academy of Management Conference, 21st (Stockholm, Sweden, 20/08/2011–24/08/2011)
Publisher: NFF, Nordic Academy of Management
Identifiers: 9917761609453
Academic Unit: Department of Marketing
Language: English
Resource Type: Conference paper
Local Fields: 90659