Project Marketing and Project Management: the Twain Shall Meet

Conference paper

Project Marketing and Project Management: the Twain Shall Meet

Bernard Cova and Robert Salle

IRNOP Conference, 6th (Turku, Finland, 25/08/2004–27/08/2004)

01/08/2004

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Title: Project Marketing and Project Management
Creators: Bernard Cova (Author)
Robert Salle (Author)
Creators - without role: Bernard Cova
Robert Salle
Conference: IRNOP Conference, 6th (Turku, Finland, 25/08/2004–27/08/2004)
Identifiers: 9917252709453
Academic Unit: emlyon business school
Language: English
Resource Type: Conference paper
Local Fields: 90476