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Conference paper
Project Marketing and Solution Selling: a case study
Robert Salle
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CMI, Centro de Marketing Industrial Universitad de Chile
Congresso Internacional de Marketing Industrial, 2 (Santiago du Chili, Chili, 26/10/2011–26/10/2011)
01/10/2011
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Title
Project Marketing and Solution Selling
Creators
Robert Salle (Author)
Creators - without role
Robert Salle
Conference
Congresso Internacional de Marketing Industrial, 2 (Santiago du Chili, Chili, 26/10/2011–26/10/2011)
Publisher
CMI, Centro de Marketing Industrial Universitad de Chile
Identifiers
9917546709453
Academic Unit
emlyon business school
Language
English
Resource Type
Conference paper
Local Fields
90445
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