The ambiguous position of the intermediary in supplier-customer relationships: a case study of French suppliers and Moroccan customers

Conference paper

N. Kardane and Robert Salle

Conference "The cultural dimension of international marketing" (Odense, Denmark, 22/05/1992–26/05/1992)

01/05/1992

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Title: The ambiguous position of the intermediary in supplier-customer relationships
Creators: N. Kardane (Author)
Robert Salle (Author)
Creators - without role: N. Kardane
Robert Salle
Conference: Conference "The cultural dimension of international marketing" (Odense, Denmark, 22/05/1992–26/05/1992)
Identifiers: 9918098609453
Academic Unit: emlyon business school
Language: English
Resource Type: Conference paper
Local Fields: 90609