Towards a Framework for Understanding Compulsive Buyers Online: Exploring the Effects of Online Sales Promotions

Conference paper

Southwest Decision Sciences Institute (SWDSI) Annual Meeting (Atlanta, USA, 06/03/2008–08/03/2008)

01/03/2008

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INCIP_GED_FICJOINT_21686

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Title: Towards a Framework for Understanding Compulsive Buyers Online
Creators: Handan Vicdan (Author)
Jun Sun (Author)
Creators - without role: Handan Vicdan
Jun Sun
Conference: Southwest Decision Sciences Institute (SWDSI) Annual Meeting (Atlanta, USA, 06/03/2008–08/03/2008)
Format: 10 P.
Number of pages: 10 P.
Identifiers: 9917795809453
Academic Unit: emlyon business school
Language: English
Resource Type: Conference paper
Local Fields: 98091