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Dynamics of convivial affective atmospheres
Journal article   Peer reviewed

Dynamics of convivial affective atmospheres

Joonas Rokka, Brigitte Auriacombe, Éric J. Arnould and Lionel Sitz
Annals of Tourism Research
01/07/2023

Abstract

atmosphere conviviality tourism Service interactions Ethnography Club Med
"This article examines the dynamics of affective atmospheres in explaining compelling touristic service experiences. Extending affect-theoretical research, we theorize and examine the role of affective bodily encounters through which convivial atmospheres are (re)produced. Based on multi-sited ethnographic research in iconic Club Med resorts, our findings emphasize the spontaneity and fragility of convivial affective atmospheres, meaning they are difficult to control, but also how their ongoing “bubbling” is shaped by materiality, ritual activities, and temporality. We contribute by (1) developing the concept of convivial affective atmosphere, and by (2) offering a theoretical framework that helps advance research into the affective entanglement and dynamics of atmospheres in tourism. Finally, we critically discuss what service providers can do to facilitate and re-produce convivial atmospheres."
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Rokka, Dynamics of convivial affective atmospheres
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https://doi.org/10.1016/j.annals.2023.103601View
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Collaboration types
Domestic collaboration
International collaboration
Citation topics
6 Social Sciences
6.3 Management
6.3.65 Consumer Behavior
Web of Science research areas
Hospitality, Leisure, Sport & Tourism
Sociology
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