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Mobile Interactivity and Perceived Waiting Time: The Role of Cognitive Absorption and Perceived Procedural Justice
Journal article   Open access   Peer reviewed

Mobile Interactivity and Perceived Waiting Time: The Role of Cognitive Absorption and Perceived Procedural Justice

Changqin Yin, Ma Huimin, Qian Chen, Yeming Gong and Xiaobin Shu
Journal of Global Information Management, Vol.29(6)
01/12/2021

Abstract

AI IT Cognitive Absorption Mobile Application Mobile Interactivity Perceived Procedural Justice Perceived Waiting Time
While perceived waiting time can undermine user evaluation and cause application abandonment, there is little scientific research on waiting in mobile applications. This paper incorporates three mobile interactivity features (ubiquitous connectivity, active control, and responsiveness) into the model and examines the mediating role of cognitive absorption and the moderating role of perceived procedural justice between these features and perceived waiting time in a short-waiting application. The researchers empirically examine the model using data from 468 uses of the ride-sharing mobile application. The results reveal that mobile interactivity can directly and indirectly (via cognitive absorption) lead to more tolerance in perceived waiting time. The findings elicit several implications for theories and practice.
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GONG 2021 jgim Mobile Interactivity and603.12 kBDownloadView
Open Access
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https://doi.org/10.4018/JGIM.20211101.oa27View
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Collaboration types
Domestic collaboration
International collaboration
Citation topics
6 Social Sciences
6.3 Management
6.3.65 Consumer Behavior
Web of Science research areas
Information Science & Library Science
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