We link, you link: Social alliances and community engagement among vulnerable consumers in oncology

Journal article

Peer reviewed

Saeedeh Rezaee Vessal, Judith Partouche-Sebban, Francesco Schiavone and Karine Raïes

Journal of Business Research, pp.36-45

01/04/2022

Abstract

social alliances

Community commitment

vulnerable consumers

social link

pdf

Vessal et al. 2022

Restricted Access

url

https://doi.org/10.1016/j.jbusres.2022.01.059View

Published (Version of record) Open

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Title: We link, you link
Creators: Saeedeh Rezaee Vessal (Author)
Judith Partouche-Sebban (Author) - Paris School of Business
Francesco Schiavone (Author) - Parthenope University of Naples
Karine Raïes (Author) - École de management de Lyon
Publication Details: Journal of Business Research, pp.36-45
Format: 36-45 p.
Identifiers: 9917542709453
Academic Unit: Lifestyle; Department of Marketing
Language: English
Resource Type: Journal article
Local Fields: 577735

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Collaboration types: Domestic collaboration; International collaboration
Citation topics: 6 Social Sciences; 6.3 Management; 6.3.65 Consumer Behavior
Web of Science research areas: Business