Abstract
Social media has become a core component of communication within our society, and as social media has positively impacted personal life, it has also positively impacted business.
- Title
- The Secrets of Social Media in Salesperson Performance
- Creators
- Melanie Bowen (Author)Christine Lai-Bennejean (Author)Alexander Haas (Author)Deva Rangarajan (Author)
- Publication Details
- Kelly Center Research Report, Vol.15(2), pp.18-22
- Format
- 18-22 p.
- Identifiers
- 9917533209453
- Academic Unit
- QUANT - Quantitative Methods in Business; Department of Marketing
- Language
- English
- Resource Type
- Newspaper article
- Local Fields
- 715496