Consumers’ Perceptions of «Made in the Alps»

Report

Open access

EUSALP

31/01/2024

Abstract

place brand

territorial marketing

place image

Alps

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ARPAF III_MadeInTheAlps_WP1_Deliverable_2 - Consumers' Perceptions of 'Made in the Alps' 1Download View

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Title: Consumers’ Perceptions of «Made in the Alps»
Creators: Marta Pizzetti (Author)
Diego Rinallo (Author)
Diletta Acuti (Author)
Publisher: EUSALP
Format: 38 p.
Number of pages: 38 p.
Identifiers: 9917216809453
Academic Unit: MTCI - Marketing, Technology and Customer Insights; Lifestyle; Department of Marketing
Language: English
Resource Type: Report
Local Fields: 760642