How customers perceive and experience the Club Med “à la carte” offer?

Report

Brigitte Auriacombe

EMLYON Business School

01/06/2021

Abstract

all inclusive offering

à la carte offering

Customer experience

ethnography

pdf

Customer experience of à la carte - Club Med - B.Auriacombe

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Title: How customers perceive and experience the Club Med “à la carte” offer?
Creators: Brigitte Auriacombe (Author)
Publisher: EMLYON Business School; Ecully
Format: 73 p.
Number of pages: 73 p.
Identifiers: 9917461609453
Academic Unit: emlyon business school
Language: English
Resource Type: Report
Local Fields: 576665