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Improving the revenue of public warehouses by facility design
Working paper   Open access

Improving the revenue of public warehouses by facility design

Yeming Gong, René de Koster, Hans J. B. G. Frenk and Adriana F. Gabor
Cahiers de recherche, 2011/04, EMLYON Business School
emlyon business school
01/09/2011

Abstract

logistics and transportation facility design and planning public storage warehouse management
Public storage is a booming industry. Both private customers and companies can rent temporary space from such facilities. The design of public storage warehouses, differs from other facility designs in its focus on revenue maximization. A major question is how to design public storage facilities to fit market segments and accommodate volatile demand in order to maximize revenue. Customers that cannot be accommodated with a space size of their choice can either be rejected or upgraded to a larger space. Based on data of 54 warehouses in America, Europe and Asia, we propose a new facility design approach with models for three different cases: an overflow customer rejection model, and two models with customer upgrade possibilities: one with reservation and another without reservation. We solve the models for several real warehouse cases, and our results show for all cases the existing public-storage warehouses can be redesigned to bring larger revenues. Finally, we show that the upgrading policy without reservation generally outperforms the upgrading policy with reservation.
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