Expertise

A native Indonesian with years of international involvement, Christa holds a master's degree in mass communication from the University of Florida, specializing in digital strategy. Her academic and research pursuits focus on the intersection of popular culture, consumer culture, media, and marketing. She is also invested about online education and digital learning tools due to her five years of teaching experience in the Faculty of Social and Political Science, Universitas Pelita Harapan, Tangerang, Indonesia.

Link

Initiated and presented as part of Digital Methods on Consumer Studies 2025 Summer School program, 22-26 September 2025.

Organizational Affiliations

PhD Student, Lifestyle, emlyon business school

Education

MA in Mass Communication - Digital Strategy
05/2021–12/2022, Master of Arts (MA, MA, AM, or AM), University of Florida (United States, Gainesville) - UF
Integrated Marketing Communication
08/2015–06/2019, Bachelor of Commerce (BCom, or BComm), Universitas Pelita Harapan