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Conference paper
Building store loyalty through trust and satisfaction: the moderating role of culture
Monica Grosso
and
Sandro Castaldo
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EIASM, European Institute for Advanced Studies in Management, FINT
FINT/EIASM Conference on trust within and between organisations, 8th (Coventry, UK, 05/11/2014–07/11/2014)
01/11/2014
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Title
Building store loyalty through trust and satisfaction
Creators
Monica Grosso (Author)
Sandro Castaldo (Author)
Conference
FINT/EIASM Conference on trust within and between organisations, 8th (Coventry, UK, 05/11/2014–07/11/2014)
Publisher
EIASM, European Institute for Advanced Studies in Management, FINT; Coventry
Identifiers
9917454909453
Academic Unit
Department of Marketing
Language
English
Resource Type
Conference paper
Local Fields
99062
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